Color is a corporate venture arm. Based in South San Francisco, California, United States. Among the 10 companies in the known portfolio are Acquire.com, Haus, Arkive, Ceremonia, Alloy Automation and Hero Cosmetics.
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Investment focus
Contacts
Who to pitch at Color
Color portfolio companies (10)
- Acquire.com
- Haus
- Arkive
- Ceremonia
- Alloy Automation
- Hero Cosmetics
- JUDY
- A Kids Book About
- Bubble Goods
- Salt and Straw
Co-investors
Funds that share portfolio companies with Color.
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About Color
The firm's listing covers sectors Commerce, Consumer, Food and Healthcare, and focus areas Beauty, CPG, D2C and E-Commerce; known deals cluster at Late-Stage, Pre-Seed and Seed.
Elad Gil (Co-founder), Othman Laraki (Co-Founder & CEO) and Steve Jang (Investor & Board Member) are listed as the contacts to pitch at Color.
Color shares portfolio companies with 20 other investment firms, among them Dwight Funding, Octave and Strategic Year Holdings.
Frequently asked questions
What is Color?
Color is a corporate venture arm based in South San Francisco, California, United States, with a known portfolio of 10 companies. The portfolio comes from public investment records rather than from the firm, so deals that never surfaced publicly are not in it.
What does Color invest in?
Listed sectors include Commerce, Consumer, Food and Healthcare; listed focus areas include Beauty, CPG, D2C and E-Commerce. Those tags come from the portfolio attached to the firm, so they describe what has been backed rather than a stated mandate for what comes next.
What stage does Color invest at?
The known deals of Color include Late-Stage, Pre-Seed and Seed rounds. Check that against your own round before reaching out: stage mismatch is the most common reason a well matched sector still goes nowhere.
Who should I pitch at Color?
All 3 people on file at Color are listed as contacts for the firm, each with their own profile page.
How do I contact Color?
Any email address on file for the firm is masked on this page and readable inside RaiseHunt after you create an account. The 3 people attached to the firm have their own pages, each showing whether an address is on file for them.
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Data: RaiseHunt investor dataset · Snapshot 5 September 2026 · How this data is built · Report a correction or request removal